Privacy Policy

1. Introduction

PayCamp Yards is operated by Towpath Digital Ltd ("we", "us", or "our"), a company registered in England and Wales. We are committed to protecting your privacy and handling your personal data in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website or use our services.

2. Information We Collect

Information you provide:

• Contact information (name, email address, phone number)
• Business information (company name, job title)
• Account credentials when you create an account
• Communications you send to us

Information collected automatically:

• Device and browser information
• IP address and approximate location
• Pages visited and interactions on our website
• Referring website or source

3. How We Use Your Information

We use your personal data for the following purposes:

• To provide and maintain our services
• To respond to your enquiries and provide customer support
• To send you updates about our products and services (with your consent)
• To analyse website usage and improve our services
• To comply with legal obligations

4. Cookies and Analytics

We use cookies and similar technologies to enhance your experience on our website. When you first visit our site, you'll see a cookie consent banner where you can choose to accept or decline analytics cookies.

Types of cookies we use:

• Essential cookies: Required for the website to function properly. These cannot be disabled.
• Analytics cookies: Help us understand how visitors interact with our website. We use Google Analytics 4 with consent mode, which allows basic measurement without cookies when you decline consent.

You can change your cookie preferences at any time by clearing your browser cookies and revisiting our website.

5. Legal Basis for Processing

We process your personal data based on the following legal grounds:

• Consent: Where you have given explicit consent for marketing communications or analytics
• Contract: To fulfil our contractual obligations to you
• Legitimate interests: To improve our services and communicate with you about your enquiries
• Legal obligation: To comply with applicable laws and regulations

6. Data Sharing and Transfers

We do not sell your personal data. We may share your information with:

• Service providers who help us operate our business (e.g., hosting, analytics)
• Professional advisers (lawyers, accountants) when necessary
• Law enforcement or regulatory bodies when required by law

Some of our service providers may be located outside the UK. Where this is the case, we ensure appropriate safeguards are in place to protect your data.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Typically:

• Account data: For the duration of your account plus 2 years
• Marketing data: Until you withdraw consent
• Analytics data: Up to 14 months

8. Your Rights

Under UK GDPR, you have the following rights:

• Right of access: Request a copy of your personal data
• Right to rectification: Request correction of inaccurate data
• Right to erasure: Request deletion of your data
• Right to restrict processing: Request limitation of data processing
• Right to data portability: Receive your data in a portable format
• Right to object: Object to processing based on legitimate interests
• Right to withdraw consent: Withdraw consent at any time

To exercise any of these rights, please contact us using the details below.

9. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. This includes encryption, access controls, and regular security assessments.

10. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy on this page and updating the "Last updated" date.